Visual identity for LÖHÖ

2022

Visual identity for an imaginary sportswear brand from Finland. I designed this visual identity with Ella Partanen and Marlene Väinölä as a part of a branding course at the University of Lapland. Our task was to create a sportswear brand from scratch. We wanted our brand to be fun and playful and to encourage people who don’t usually love exercising.

Visual identity for LÖHÖ

2022

Visual identity for an imaginary sportswear brand from Finland. I designed this visual identity with Ella Partanen and Marlene Väinölä as a part of a branding course at the university. Our task was to create a sportswear brand from scratch. We wanted our brand to be fun and playful and to encourage people who don’t usually love exercising